Use this ROI calculator to quickly measure your return on investment and evaluate how profitable an investment is. Whether you're analyzing business decisions, marketing campaigns, or personal investments, this tool gives you clear insights in seconds.
ROI (Return on Investment) is a key financial metric used to measure the profitability of an investment. It compares the gain or loss generated relative to the initial cost.
ROI = (Net Profit ÷ Investment Cost) × 100
If you invest $1,000 and earn $1,200, your net profit is $200. Your ROI is: (200 ÷ 1000) × 100 = 20%
A good ROI depends on the context, but generally, a positive ROI means the investment is profitable.
Yes, a negative ROI means you lost money on the investment.
ROI is useful, but it should be combined with other metrics like risk, time horizon, and cash flow.